FOR IMMEDIATE RELEASE

New ARIEL Release is a SURE THING!

Sure Thing, You Bet!, ARIEL’s third studio album features 18-tracks and spotlights the songwriting talents of band founders JJ Jenkins (keyboards, lead vocals) and George Petersen (drums, lead vocals). The album also spotlights the blistering guitar pyrotechnics of fellow ARIEL members Chris LaRocca, Kristian Habenicht and Walter Bush.

The CD opens with the jumpin' vintage-style "Are You Ready to Rock?"—a question that's soon answered in the affirmative by the tracks that follow. From the searing prog-rock instrumental "Wrequiem" to the thoroughly tongue-in-cheek screamer "They Won't Play Us in LA," ARIEL mines the fertile landscape of rock styles, from blues ("Franklin, Jackson and Grant"), Latin ("Bordertown"), psychedelic ("Church of the Cosmic Cookie") and folk ("The Message Song") to power ballad ("I Can't Bear This Cross No More"), swamp rock ("El Dorado Gold"), biker rock ("Halfway to Harris"), jazz-tinged ("Zombies"), and Beatlesque ("How Now" and "Climbing") to the good, old-fashioned rock-rock of "The Fine Art of Proselytization."

Most notable, perhaps, is STYB's first single pull, "Crank Up the Victrola," a catchy, uptempo rock anthem with the amazing lead guitar works that is a trademark part of the band’s sound. Adding an element of fun, the preceding cut “A Word From Our Sponsor,” is a vintage advertisement featuring famed Metropolitan Opera announcer Milton J. Cross extolling the virtues of Victor Record Company's 1925 Orthophonic recording process.

Sure Thing, You Bet! is more than simply this album's title. It's ARIEL's wager that you'll want to play this album again and again. Even from your first listen, STYB has the comfortable feel of classic rock songs you've always loved. Or to quote the venerable Milton J. Cross, "Let your own ears be the judge!"

ABOUT ARIEL

ARIEL broke nationally with the “Wartime President Song,” an anti-war novelty song that hardly reflected the band’s true sound but garnered airplay coast-to-coast and 300,000 downloads worldwide. ARIEL also received national airplay for its anti-war single ”No Blood for Oil.”

ARIEL has been a Northern California live music staple, playing hundreds of gigs in venues from intimate clubs to large festivals. ARIEL has been lucky enough to have been featured in concert supporting luminaries such as Santana, Eddie Money, Starship and John Lee Hooker. ARIEL's first single release, "In Mendocino," received massive West Coast airplay. Greetings from Ariel!, the band’s debut album, included the singles "An American Girl," (featuring guitar phenom Ronnie Montrose) and "Stuck in Traffic" (with Night Ranger’s Brad Gillis). ARIEL’s next CD was International World. Recorded in multiple languages, its title track--a rock anthem to world peace--has been heard in various forms in nearly every country in the world. The album also yielded the haunting hit "Poem for Cassandra." Jenkins and Petersen are also authors of the popular children’s songbook Crazy Campsongs (with famed Mad magazine illustrator Jack Davis). In between writing songs, they keep a busy schedule producing other bands and artists.

Sure Thing, You Bet! is available nationally through 3,000 independent record dealers and online through outlets such as www.amazon.com and www.cdbaby.com. For more information, visit ARIEL at www.myspace.com/arielrockstheworld and www.jenpet.com/ariel.html

TRACK LISTING

ARIEL: Sure Thing, You Bet! (Jenpet Records CD-337)

1. Are You Ready to Rock?

2. Wrequiem

3. I Can't Bear This Cross No More

4. Until the Last

5. Bordertown

6. Climbing

7. A Word from Our Sponsor

8. Crank Up the Victrola

9. El Dorado Gold

10. Halfway to Harris

11. How Now?

12. The Message Song

13. The Fine Art of Proselytization

14. Franklin, Jackson and Grant

15. Zombies

16. Church of the Cosmic Cookie

17. Sure Thing, You Bet!

18. They Won't Play Us in L.A.